People Have No Desire for Your Products or Services. And That’s the Secret of Selling filed under: Branding Why do people buy? Anything. Why do people buy stuff? Why do they buy your services? Why do they buy art? Why do they buy a specific piece of art? Let’s go...
What Does it Take to be Creative? 7 Tips from David Ogilvy filed under: Creative Inspiration David Ogilvy is often dubbed as the father of modern advertising. One of the pioneers of advertising campaigns and even content marketing (that used to be done in magazines...